PIM- Individual Reflection

About previous project in CMWP, it was a digital storytelling which was my first time to hear this term and also I did some research on it. Digital storytelling is used to describe a digital media production, which allows people to create a short story, share and record every aspects of their daily lives with digital content, like sounds, images, videos and a short movie (Jay & Doug, 2014). So my group made a digital story video to inspire the people who was probably disappointed in their life to be more confident and positive. So our video style and sound design were bright and lively. After the pre-production, we began to use the camera to record our story by following the storyboard we’ve prepared.

Because I was a First AD in the previous project, this means that I need to assist the director with respect to on-set production details, coordinates and supervises crew and cast activities. So this position was important for me, because I can learn how to be responsible and cooperate with other people in a collaborative team. In addition, I also learned that how to set up and control lighting equipment when we shoot some scenes outside at night. To create light and color effects and sequences was enhance the actor’s performance showed in screen.

When we posted our video through the Facebook and Weibo, maybe around 40-50 people Like it. I know this just a small number, maybe not worth to mention it. But we all tried our best to do this project, even only just one people like it, we still satisfied with our work.

However, previous project still has some problems I need to improve in this new project, such as reaching consensus is a big challenge in a team work. In the previous project, we always wasted much time because we couldn’t agree the ideas with each other. So I did some research about how to build the consensus with team member effectively. While everyone may not get everything they initially wanted, “consensus has been reached when everyone agrees they can live with whatever is proposed after every effort has been made to meet the interests of all stake holding parties.”, Heidi and Brad (2003) suggested. So consensus building is more important in the group work. There is a efficient technique called Quaker Model, which provides a way to structure a decision process that emphasizes listening among group members ( Boundless.com, 2016). This means that listening is the most important thing to build consensus in a group meeting. So in the next project, we will notice this problem, not just express own ideas, we need to listen other people carefully and reflect on own.

About our PIM project in progress, we also intend to use the mobile media theory. Like the ‘mobility’ word says, it not only use the mobile phone to record or tweet some information, but also use other digital devices to do the media projects. We intend to create a public website about the fashion and romantic things that all ordinary girls like, such as cosmetics, clothes, delicious snacks, etc. Using mobile media is convenient to record the real things happened around us and easy to accessing for any where in our daily life. Also, audience can engage their emotion in our project and attract them to concern our theme. So the mobile media theory can be a platform that let us easier to target our audience.

 

 

References

Boundless. “Techniques for Reaching a Group Consensus.” Boundless Management Boundless, 26 May. 2016. Retrieved 16 Mar. 2017 from https://www.boundless.com/management/textbooks/boundless-management-textbook/decision-making-10/managing-group-decision-making-81/techniques-for-reaching-a-group-consensus-391-4738/

Jay, G., Doug, H.(2014). Digital Storytelling for Social Impact. Reviewed from http://elab.athabascau.ca/workshop/digital-storytelling

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